Blog
The power of polarization: Why your marketing should offend some people
In this post, I discuss why polarization is an effective marketing strategy. ...more
Business
July 13, 2024•2 min read
The secret to a successful marketing campaign
In this post, I explain the most important component to any marketing campaign. ...more
Marketing
July 01, 2024•3 min read
Methods are many. Principles are few.
We can do things a million different ways. No matter the method, marketing relies on these four principles. ...more
Business
June 20, 2024•3 min read
The anatomy of a good marketing email
In this blog, I analyze a good marketing email I received and why it worked. ...more
Marketing
June 19, 2024•4 min read
From Broad to Targeted: The Power of Account Based Marketing
In this blog, I discuss why buyer intent must be considered when generating leads and why all leads aren't equal. ...more
Marketing
June 14, 2024•3 min read
Beware of buyer intent: why all leads aren’t created equal
In this blog, I discuss why buyer intent must be considered when generating leads and why all leads aren't equal. ...more
Marketing
June 12, 2024•5 min read
My most embarassing 1:1 meeting - its your job to take ownership of your role
The story of how I learned the hard way that you should prepare for your one-on-one's with your boss. ...more
Business
June 06, 2024•7 min read
Brand & Demand: The only two marketing strategies that matter
If you’re trying to generate new business, there are only two categories of marketing strategies that matter. Yes, only two. The problem is, that most marketers don’t know them and don’t understand th... ...more
Marketing ,Corporate Marketing
June 01, 2024•10 min read
Stop confusing your buyers: Is your marketing messaging overly complex?
Marketers are confusing buyers with unnecessarily complex messaging and it doesn't make sense. ...more
Marketing
May 29, 2024•3 min read
BDR's: A meeting is more expensive than you think
Introductory meetings are more expensive to a prospect than you think. ...more
Corporate Marketing
May 24, 2024•2 min read
Local Marketing Made Simple
Own or operate a small-medium sized service business? Check out chewningdigital.com
B2B Marketing
I help companies build a marketing strategy for growth, retention, and efficiency. I use my years of experience to help formulate the correct strategy and plan for businesses.
Local Business Marketing
I work with small businesses to get their marketing to the next level and generate leads, appointments, and sales through tactics focused on small local businesses. See www.chewningdigital.com for more information.
Zack Chewning
B2B Marketing Manager | Strategist | Consultant
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